Twitter has consequences. And so do death threats - even ones casually muttered as hyperbole. This is the harsh lesson Paranautical Activity developer Mike Maulbeck learned today when after a Steam snafu erroneously advertised his game as an Early Access title he crossed a line and tweeted a death threat to Gabe Newell. Following this outrage, the game was pulled from Valve's distribution service.
So here's how it went down: Valve promoted Paranautical Activity as a selection of Halloween-themed games on Steam. The problem was it marked the procedurally-generated shooter as an Early Access game when it actually had its full release a couple of weeks back.
"Valve marked our game as 'now on Early Access' as we released the final version (no longer in Early Access). I knew this would greatly cripple sales and confuse customers," Maulbeck explained to Eurogamer in an e-mail correspondence.
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So here's how it went down: Valve promoted Paranautical Activity as a selection of Halloween-themed games on Steam. The problem was it marked the procedurally-generated shooter as an Early Access game when it actually had its full release a couple of weeks back.
"Valve marked our game as 'now on Early Access' as we released the final version (no longer in Early Access). I knew this would greatly cripple sales and confuse customers," Maulbeck explained to Eurogamer in an e-mail correspondence.
Read more…
More...